WHAT WE BELIEVE
Travel and tourism make up the world’s largest commercial service sector, employing 1 in every 10 people on Earth as of 2018. Any type of tourism significantly impacts the economic well being of people and the environment. Dominated as it is by small businesses working in rural or wilderness environments, adventure tourism is even more dependent than other forms of tourism on human and nature capital. The protection and thoughtful promotion of these resources is crucial not just for adventure travel’s continued success but for the social, cultural and environmental integrity of any destination.
Travel and tourism make up the world’s largest commercial service sector, employing 1 in every 10 people on Earth as of 2018. Any type of tourism significantly impacts the economic well being of people and the environment. Dominated as it is by small businesses working in rural or wilderness environments, adventure tourism is even more dependent than other forms of tourism on human and nature capital. The protection and thoughtful promotion of these resources is crucial not just for adventure travel’s continued success but for the social, cultural and environmental integrity of any destination.
PARTNERS
Our partners are key to our success. By joining forces with them and aligning our efforts to spread best practices and responsible travel, we can leverage these relationships to strengthen the health of the tourism sector in Greece and the adventure travel community many times over.
Our partners are key to our success. By joining forces with them and aligning our efforts to spread best practices and responsible travel, we can leverage these relationships to strengthen the health of the tourism sector in Greece and the adventure travel community many times over.
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